Flexible Content Management and Why Umbraco is among the best

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by Alan Colligan
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At the beginning of each digital project, every client has the same doubt, “How much effort will take to handle the content of a platform?”. So, if you run a small business, and you have a need for a powerful CMS (Content Management System) platform for your organisation, stay tuned. This might be an interesting read for you.

Content management is the heart of every digital platform. No website is successful unless it has scalable, reliable, feature-packed, and user-friendly content management systems. When it comes to CMS website development, there are heaps of options online. But, making the right decision on what CMS to use, the one that suits your type of business, could be a big challenge.

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There are so many options available now, which one should you use?

There are many CMS systems, some of the most popular are WordPress, Joomla, and Drupal; but Microsoft has been making some noise in the CMS market for some years now. There are various Microsoft CMS systems the most popular are Kentico, Umbraco, and Sitefinity. Our personal choice? Umbraco, and in this post, I will tell you why.

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Umbr... what?

Umbraco is THE "open source content management system". This platform is extensively recognized for its flexibility to run anything, absolutely anything. From announcement sites and small campaigns to complex applications for companies and some of the largest websites in the world. Currently, +400,000 (and counting) websites running on Umbraco.


400,000 sites on Umbraco CMS!

Umbraco is a leading Content Management System (CMS) built on Microsoft’s .NET framework. The platform is open-source (license-free), meaning that our Umbraco developers can build a website with a massively extendable structure that provides an unrivalled content-editing experience for marketers.

Among the many benefits of Umbraco are its great user interface, strong internet security, speedy loading times and the high level of flexibility in its design and functionality. The huge potential for personalisation sets it apart from other CMS platforms and creates endless possibilities for your website.

Our .NET web developers are based in the heart of New Zealand (Ōtepoti Dunedin) and are experienced in using Umbraco to create dynamic websites for all types of businesses.

Yes, our love for Umbraco is unconditional, and that feeling is getting more and more popular around the world. Without any more preambles, here are amazing benefits that you must take into consideration.

Umbraco Market Share

1 Umbraco is Secure

As already mentioned, Umbraco is built on the Microsoft stack. Because Microsoft is an organsiation whose success is determined by security, Umbraco provides those same levels of security to you.


2 Umbraco CMS is Perfect for publishing content

Versions of Umbraco newer than 2 years old are a breeze to edit. With the arrival of Umbraco 8, Site managers and marketers alike can now manage multi-language websites in the same CMS. Simple. One place to edit all your website, blog and news content.

3 The perfect way to improve your search engine optimisation

Out of the box, Umbraco comes equipped with the required SEO features like Meta title and Meta Descriptions, URL editors and more. We can easily add SEO functionality to an Umbraco site as new SEO requirements appear.

4 Umbraco allows integrations aligned with your needs

Umbraco can easily be connected to ecommerce. Or email marketing. Or Social Media. Or multi-site installations. Or custom CRM systems. Imagine it, It can be done on Umbraco.

Wrapping Up

As a digital agency with more than 15 years of experience, we suggest our customers go for Umbraco development services for all their content management needs due to its extensive benefits. If you have any queries related to CMS and Website Development, please, feel free to contact us.

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Alan Colligan

Alan Colligan

Alan has been involved in the advertising industry for over 5 years. In his previous life he has been (and in some cases still is) passionate about all things fermentation, making music and spending time in the garden tending to his chickens, greenhouse and tackling home renovations. In his professional life he is invested in creating long lasting partnerships with New Zealand business to foster growth in the digital landscape.